Operations software
Run the whole service business from one place.
inCommand is operations software for emerging service providers — the MSPs who have outgrown spreadsheets and a drawer full of disconnected tools, but do not have a back-office team to hold them together.
Built inside a working MSP, by the people who were doing the manual work.
The thinking
“Managed” describes a posture. Change describes the job.
The industry has sold managed services the same way for twenty years: take it over, keep it running, keep it stable. Stability is still what customers pay for. It is no longer what the work consists of.
The work is change. Vendors rewrite their licensing. Products get folded into bundles you did not ask for. Customers move, merge, shrink, add a location. Compliance raises the bar, and raises it again. A tool built to manage a steady state will quietly hand the changing back to you — as an export, a spreadsheet, an evening of retyping.
inCommand starts from the opposite assumption: everything moves, and the system should be the thing that keeps up.
Where it came from
It started as a list of things that did not work.
Not dramatic failures. Small, daily, expensive ones — the kind every service provider recognises and nobody has time to fix:
- Every quote rebuilt by hand, with last year's prices copied forward because nobody had time to check them.
- A subscription that quietly stopped being invoiced, and was not noticed for months.
- Licences paid for at the vendor that never made it onto a customer contract.
- Hours booked against the wrong contract, or at zero, and discovered after the invoice went out.
- What was sold and what was actually ordered living in two different places.
- Month-end spent copying four exports into one spreadsheet to find out whether the month was any good.
- Vendor licensing rewritten mid-term, with a new bundle to count, re-paper and explain to customers.
None of it was difficult. All of it was manual. That is the whole origin of this product.
What it does
Steer, report and manage from one place.
One record of the customer, from the first opportunity to the invoice and the margin underneath it. Each part knows what the others did.
Quotes and pipeline
Templates, versions and approval in one flow, with the full history of what you quoted a customer before — and what they said to it.
Won becomes ordered
An accepted quote turns into order lines with supplier and article attached, instead of a retyping job and a forgotten item.
Contracts and subscriptions
Services, units, prices and start dates per customer. Changes land on the first of the month and the back-billing is worked out for you.
Invoicing that matches reality
Invoices built from what actually runs, sent to the address that is actually right, with direct debit where it is agreed and nothing silently stuck on hold.
Time and work
Hours against tickets and projects, with the checks that catch the hour on the wrong contract before it reaches a customer.
Cost and margin
Supplier invoice lines matched against what you charge, so anything you pay for and do not bill surfaces by itself.
The customer record
Contacts, addresses, invoice routing, contracts and open opportunities in one place, so nobody has to ask in chat who the invoice goes to.
One set of numbers
Revenue, recurring, unbilled and open positions from the same source the work runs on — not from four exports and a judgement call.
Documentation, reporting and the rest of the daily paperwork are in there as well. We do not sell those as a replacement for specialist tools. What we sell is the chain above — from what you quoted to what it earned — and the rest comes with it.
Who it is for
Emerging service providers.
A stage, not a size.
You bill recurring revenue every month. You have more customers than you can hold in your head. You are reasonably sure something is leaking, and you cannot prove where. And the suite that was supposed to run all of this does three things well and the rest through exports.
- You are past break-fix, and past running the business out of a spreadsheet.
- You are not large enough to employ people whose job is stitching tools together.
- You would rather change how the work runs than add another dashboard on top of it.
How it is sold
One contract. One year. Priced on the users in your tenant.
We have spent enough years on the receiving end of vendor contracts to know exactly which parts we did not want to repeat. So inCommand is sold one way only.
- An annual contract. One term, one renewal date, one line on your cost side.
- Priced on the users in your own tenant. A number you already know and can check in a minute — not a count of modules, SKUs, admin seats or technician logins.
- No repapering mid-term. What you sign is what the year costs. If we add something, you get it; you do not get a new bundle to re-sign.
- A seat at inCommand Peers is included. Eight to twelve non-competing service providers, numbers on the table, in a room together twice a year and online once a month. We facilitate it and earn nothing from it — not from the group, and not from what anyone in it buys.
€65 per employee, per month, paid yearly in advance. Or €74.75 per employee, per month, paid monthly: 15% more, for the same annual contract. That means the people in your own company who work in inCommand. Not managed seats, not modules, not technician licences. A yearly budget of AI credits is included; if you run through it, you top up when you choose to.
Request a demo
See it on your own situation.
A demo is a conversation, not a slide deck: bring the part of your month that hurts most and we will go through it. Pricing on request.
Send it to
ralph@b-focused.eu
Ralph Dykstra reads these himself. Expect an answer from a person who has run the same month-end you have.
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